Wallet by charlesdeluvio


ENS — A Conversation With The Founder Of NameSpace

When Names Become Assets


In the rapidly evolving digital frontier, the Ethereum Name Service (ENS) stands out as a beacon of innovation, reshaping the foundation of online identity and domain management. To unpack its implications we converse with the founder of Namespace to catalogue its progression, and the transformative potential of ENS. This dialogue provides an examination of ENS’ metamorphosis from digital assets to indispensable tools in the Web3 ecosystem, as well as insights into the broader implications for the future of decentralized domains.

What was the initial inspiration behind creating Namespace?

We saw ENS names as assets that were waiting to be priced in. As such, they were simply sitting in users’ wallets without any way to make an income for their owners, regardless of how good they might be. Their trading was based on the speculative future value of .eth becoming a global standard for all decentralized websites that would eventually natively resolve in all browsers. Therefore, with the introduction of NameWrapper, which would allow all subnames to be independent NFTs from their parent name, we saw an opportunity for these amazing ENS names to issue (mint, sell, rent) subnames and profit from it. That was the initial inspiration that kickstarted the journey but it ended up being so much more!

How do you explain the significance of decentralized domain names to someone unfamiliar with the technology?

ENS names are way past being a decentralized domain name only. Although it is correct that the domain space is very important, it’s the only one. ENS names are your Web3 identity that you take with you anywhere you go in the world of Web3. But their primary function is to map your 0xA4k5…19KP3 address to a human-readable name like alice.eth. And the decentralized domain names with regard to decentralized websites are important because they embody the inherent values of blockchain tech: decentralized, permissionless, and censorship-resistant.

Beyond the functions you originally envisioned for ENS, what…